Project details
- AMD
- 01st May 2023
- SparXcellence Ghodkes
- Meta Campaigns
📝 Project Overview
AMD, a global leader in technology and innovation, collaborated with SparXcellence Ghodkes to create brand awareness and strengthen its online presence through Meta Ads. The objective was to manage creative ad campaigns, boost engagement, and highlight AMD’s industry-leading products to a wider digital audience.
At SparXcellence Ghodkes, we are of the idea that each brand needs a different blueprint of advertising. For AMD, our scope of work included end-to-end planning, execution, and optimization of Meta Ads campaigns across Facebook, Instagram, Messenger, and Audience Network.
Recognizing the need to connect with tech enthusiasts, businesses, and end consumers across social platforms, AMD partnered with SparXcellence Ghodkes to launch a data-driven Meta Ads campaign. It was not only about becoming visible but communicating with the right people, sending personalized messages and eventually achieving quantifiable outcomes.
🎯 Objectives
⚙️ Our Approach
📌 Ad Creative Strategy
- Designed eye-catching creatives highlighting AMD’s products & brand message.
- Developed multiple ad formats (carousel, reels, video ads, and banners).
- Aligned visuals with brand identity and storytelling to maximize recall.
📌 Campaign Setup & Targeting
- Created brand awareness campaigns focusing on reach & impressions.
- Implemented audience targeting based on demographics, interests, and behaviors.
- Built lookalike audiences from engaged users to expand brand reach.
📌 Campaign Optimization
- Conducted A/B testing on creatives, copy, and placements.
- Optimized campaigns by tracking CTR, CPM, and engagement rate.
Applied retargeting ads for users who interacted with AMD’s content.
🚀 Results & Achievements
✔️ Significant increase in brand awareness across Meta platforms.
✔️ Enhanced engagement rates through creative ad formats.
✔️ Strong audience reach & impressions with optimized targeting.
✔️ Established consistent brand recall for AMD among tech-savvy users.
✅ Why SparXcellence Ghodkes?
At SparXcellence Ghodkes, we specialize in data-driven Meta Ads campaigns that deliver measurable results. By blending creative storytelling with advanced targeting, we help global brands like AMD scale their online visibility and strengthen their digital presence.
📌 Want to Grow Your Brand with Meta Ads?
👉 Partner with SparXcellence Ghodkes to create powerful ad campaigns that drive awareness, engagement, and business growth.
