Project details
- Public Homes
- 21st March 2021
- SparXcellence Ghodkes
- Meta Ads Management & Ad Copywriting
📝 Project Overview
Public Homes, a trusted name in the real estate industry, partnered with SparXcellence Ghodkes to launch impactful Meta Ads campaigns and create engaging ad copies. The primary goal was to generate qualified property leads while boosting brand visibility in a highly competitive real estate market. By combining creative design with strategic ad targeting, we ensured Public Homes reached the right audience at the right time.
⚙️ Our Approach
📌 Ad Creatives & Copywriting
- Designed high-quality real estate ad creatives showcasing lifestyle, property features, and investment value.
- Developed multiple ad formats (carousel ads, video reels, static banners).
- Wrote persuasive ad copies with strong CTAs like Enquire Now and Book a Visit.
- A/B tested creatives & headlines to maximize conversions.
📌 Meta Ads Campaign Execution
- Campaign Setup: Structured campaigns to target different buyer segments.
- Audience Targeting: Focused on demographics, location, and income filters relevant to real estate buyers.
- Lead Generation Forms: Integrated instant Meta lead forms for easy inquiry submissions.
- Retargeting Campaigns: Engaged users who interacted with previous ads to increase lead quality.
📌 Optimization & Monitoring
- Monitored CTR, CPL, and engagement metrics regularly.
- Optimized underperforming ads to ensure maximum ROI.
- Focused on reducing cost per lead while improving overall lead quality.
🚀 Results & Achievements
✔️ Generated high-quality real estate leads consistently.
✔️ Improved ad engagement and brand visibility across Meta platforms.
✔️ Increased site visits and inquiries from potential property buyers.
✔️ Achieved lower CPL and higher ROI compared to previous campaigns
✅ Why SparXcellence Ghodkes?
At SparXcellence Ghodkes, we combine creative ad designs, persuasive copywriting, and performance-driven Meta Ads strategies to deliver measurable results. For real estate companies like Public Homes, we ensure every campaign generates not just leads but qualified buyers ready to convert.
📌 Want Qualified Real Estate Leads for Your Projects?
👉 Let SparXcellence Ghodkes craft Meta Ads campaigns that drive conversions and grow your business.
