Since 2021, SparXcellence Ghodkes LLP has been the digital marketing partner of HP World – Sun Systems. With a consistent focus on social media advertising, lead generation, and on-page SEO, we’ve helped position them as a leading electronics brand in the local market while driving measurable business results year after year
HP World – Sun Systems is a trusted retail partner for HP laptops, desktops, printers, and accessories. While their in-store customer experience was solid, they were missing out on online visibility, lead conversion opportunities, and consistent brand engagement on digital platforms.
We took on the challenge to not only enhance their online presence but to build a digital sales ecosystem that continuously attracts, engages, and converts potential buyers.
Our engagement began with a strong social media strategy, focusing on seasonal offers, product highlights, customer testimonials, and festival campaigns across platforms like Facebook and Instagram. Through eye-catching visuals and strategic content, we built a growing, engaged community of tech buyers.
Simultaneously, we implemented highly targeted advertising campaigns using Meta Ads and Google Ads to drive walk-ins and direct inquiries. We crafted localized campaigns around specific product launches, student offers, and corporate deals — all optimized to generate high-quality leads at a low cost.
In addition, we performed on-page SEO for their product and service pages, optimizing metadata, keywords, image tags, and internal linking. This helped their site rank for local search terms like “HP laptops near me” and “printer store in [location],” driving more organic traffic to their site.
Over the last 4 years, our strategies evolved with market trends, audience behavior, and new product lines. The result? A reliable digital pipeline for leads, loyal followers, and increased local market dominance for HP World – Sun Systems.
Created consistent and targeted campaigns to promote offers, events, and product launches.
Ran conversion-optimized campaigns to bring walk-ins and online inquiries
Improved website content structure, speed, and search engine visibility
Delivered high-impact creatives and copy during Diwali, Back to School, New Year & Sales periods
Regular analytics reporting to track engagement, leads, and conversion metrics
Ongoing refinement of ad targeting and creatives to reduce CPL
Through tailored campaigns and SEO efforts, HP World – Sun Systems saw a 5x increase in lead flow, improved ROI from ad spend, and steady organic traffic growth. Our long-term partnership continues to fuel their digital success.
With a team of passionate designers, marketers, and innovators, we specialize in delivering unique solutions that elevate your brand and captivate your audience.
