Project details
- HP World - Sun Systems
- 15th Nov, 2021-Present
- SparXcellence Ghodkes
- On-Page SEO Optimization & Meta Ads Campaign Management
Value:
$125
Project Overview
HP World – Sun Systems, a trusted brand in the IT and electronics retail sector, partnered with SparXcellence Ghodkes to improve their search engine visibility and generate high-quality leads through Meta Ads. The goal was to build a strong digital presence, attract more potential customers, and drive consistent business growth with a mix of SEO best practices and data-driven advertising strategies.
Objectives & Goals
Improve on-page SEO performance for better search engine rankings.
Optimize website content, structure, and meta elements for target keywords.
Implement a data-driven Meta Ads strategy to generate quality leads.
Enhance brand awareness and online credibility.
Ensure maximum ROI (Return on Investment) through precise targeting and performance tracking.
Our Approach
On-Page SEO Execution
- Website Audit: Conducted a complete on-page SEO audit to identify technical issues and keyword gaps.
- Keyword Optimization: Optimized title tags, meta descriptions, headers, and content with relevant keywords.
- Technical Enhancements: Improved site speed, mobile responsiveness, and internal linking structure.
- Content Optimization: Enhanced product pages and service sections with SEO-friendly copywriting.
- Schema Markup: Implemented structured data for better SERP visibility.
Meta Ads Campaign
- Campaign Strategy: Designed conversion-focused campaigns tailored for HP World – Sun Systems.
- Precise Targeting: Targeted audiences based on demographics, interests, and behaviors related to IT products.
- Ad Creatives: Developed engaging ad copies, visuals, and CTAs to maximize clicks and conversions.
- Lead Generation Funnel: Created custom landing pages integrated with lead forms for higher conversion rates.
- Performance Monitoring: Regularly tracked KPIs like CTR, CPL, and ROAS to optimize campaigns.
Results & Achievements
- Significant improvement in organic rankings for targeted keywords.
- Increased website traffic through optimized on-page SEO.
- Consistent lead generation via Meta Ads, with high-quality inquiries from potential buyers.
- Boosted brand visibility across search engines and social platforms.
- Achieved a higher ROI by reducing cost per lead while increasing conversions.
✅ At SparXcellence Ghodkes, we blend SEO expertise with powerful Meta Ads strategies to deliver measurable results, helping brands like HP World – Sun Systems achieve long-term digital success.
